Enertor™

I joined the Enertor™ team at a crucial time - the start up brand was months from launch and the team had lost their Head of Marketing. I stepped in to ensure a successful launch of the brand within the UK market.

The project entailed managing a complex number of stakeholders, numerous agencies and the retailer with UK exclusivity, Superdrug.

I oversaw all elements of the marketing mix, including packaging, media planning, advertising an digital.